Home Tag Archives: PNP Magazine

Tag Archives: PNP Magazine

APG Progress on Marketing Pistachios in China (American Pistachio Growers Summer Series 7/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch this final video of the series featuring APG China in-Country Representative Roger Zhang as he shares opportunities and the progress of APG marketing in India. Please enjoy the full seven part …

US Pistachio’s Place in the European Consumer Market (American Pistachio Growers Summer Series 6/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Six of the series featuring APG European Union in-Country Representative George Smith as he reassures US pistachio’s strong place in European consumer diets, despite COVID-19 disruptions. Please enjoy the full …

APG Progress on Marketing Pistachios in India (American Pistachio Growers Summer Series 5/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Five of the series featuring APG India in-Country Representative Sumit Saran as he shares opportunities and the progress of APG marketing in India. Please enjoy the full seven part video …

APG Media Outreach Wins on Pistachio Health Benefits (American Pistachio Growers Summer Series 4/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Four of the series featuring APG Global Ambassador Dr. Mike Roussell as he shares recent media wins showcasing the health benefits of pistachios. Please enjoy the full seven part video …

APG Meeting Evolving Consumer Needs (American Pistachio Growers Summer Series 3/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part III of the series featuring APG Vice President of Global Marketing Judy Hirigoyen as she explains how they have shared APG’s message with consumers worldwide over the past six months. …

Chairman Brian Watte Shares Value of APG Membership (American Pistachio Growers Summer Series 2/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part II of the series featuring APG Chairman Brian Watte as he shares the value of membership in the association. Please enjoy the full seven part video series and read Pacific …

Updated US Pistachio Crop Forecast, Prices & Shipments (American Pistachio Growers Summer Series 1/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Beginning with APG Executive Director Richard Matoian’s pistachio crop and market update, please enjoy this seven part video series and read Pacific Nut Producer Magazine to get a full picture of what …

California Walnuts Social Media Engaging New Audiences

Last September, the California Walnut Commission launched a new social media strategy, and over the past year, all metrics have soared. The result of all of these strategic changes, including more storytelling, the introduction of the blog, use of recipe collections, and new social ad formats, is that clicks to the website from social media reached 154,789, up from 20,726 …

New Lane County Hazelnut Oregon State University Extension Specialist Erica Chernoh to Support Growers in Lane, Linn & Benton Counties

Erica Chernoh was recently hired as the new Commercial and Community Horticulture specialist for Oregon State University (OSU) Extension Services in Lane County. Chernoh has worked professionally in extension, project management, regulatory and research related positions for over 15 years. She previously held a joint position between Chemeketa Community College in Salem, where she taught horticulture classes, and OSU where she assisted with strawberry …